China Dataset

Nowadays, digital transformation is changing all sectors, and accounting is no exception. For accountants and accounting firms, investing in digital marketing is no longer an option; it has become a necessity to attract clients. In an increasingly competitive market, an online presence has become a ...

But what you may not know is that with social media you can make your relationship with your customers even closer and more personalized. This leads to loyalty and winning new customers, increased leads or even increased traffic to your website or online store!

By now you've realized that investing ...

2025 is almost here, and with it comes big changes in the world of marketing. Do you think marketing has always been the same? Then think again! This year, the new developments will surprise even the most experienced professionals.



Let’s dive into the top marketing trends for 2025 and find out ...

In today’s digital world, restaurant marketing plays a crucial role in attracting customers and boosting the success of your establishment. Additionally, strategically utilizing influencers can further increase your restaurant’s visibility and credibility. In this article, we’ll focus on practical ...

One of the earliest advertising formats to emerge, Pop ads remain popular. While they may not be as dominant as they once were in the 90s, Pop ads are still a popular choice among affiliates. They are affordable, have a smooth learning curve, and are relatively effective.

That’s why the competition ...

In the modern reality of digital marketing, getting traffic to your website is only half the battle. The real challenge is retaining that traffic and converting your website visitors into buyers. If your list of marketing KPIs doesn’t include bounce rate, chances are you have no idea how much profit ...

The term CRM is no longer new. A CRM system (in Portuguese, Customer Relationship Management) is a tool adopted by companies with the aim of improving relationships with their customers, through a strategy of concentrating and using information about people or companies (such as personal contacts ...

In the ever-evolving digital landscape, data has already established itself as the new strategic asset of organizations. In this context, the concept of a data marketplace has gained prominence, offering an innovative platform for the exchange and commercialization of valuable information.

But ...

Did you know that effective supplier management can be a significant competitive advantage for your company? In the current market context, ensuring performance in accordance with established standards is essential to maintain the quality of products and services, in addition to protecting your ...