"One of the key objectives is to introduce innovative

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On Monday, October 21, the Skolkovo Foundation announced that one of its residents, OJSC Neurotrend, had entered into a partnership agreement with the Brazilian company Neurobranding LAB for the joint development of neurotechnological solutions, cooperation in the distribution of Neurobarometer in Brazil, business connections, partnerships, and cooperation in sales and commercial development. The companies agreed to cooperate during a business mission organized with the support of the Moscow government.

solutions to the Brazilian algeria whatsapp number database market in the areas of business, education, transport security and personal development. The new partnership will allow both parties to actively participate in the development of joint projects and expansion of presence in new markets," the statement said.

Neurobranding LAB founder Regina Monge called the collaboration between the Russian and Brazilian companies "a strategic step towards the global dissemination of neurosciences applied in business." According to her, it will strengthen Neurotrend's position as one of the leaders in neurobranding in Brazil.

Director of Communications and International Development at Neurotrend Alesya Chichinkina said that Latin America is one of the priority areas for developing the company's expert relations. She noted that the agreement with Neurobranding LAB is an important step for developing business in export markets.

She told a ComNews correspondent that Neurotrend is working to reorient export markets from the US, Europe and Singapore to Latin America, the Middle East and North Africa from autumn 2023. This work resulted in agreements with Neurobranding LAB and the Iranian company Arman Rakhavart. In addition, Neurotrend is negotiating with companies from the UAE, Chile, Peru, Mexico and Argentina. She noted that Neurobranding LAB will distribute Neurotrend products in Brazil, but she did not answer the question about profit distribution, citing a non-disclosure agreement.

"We are now starting to work together on formulating a proposal for local stakeholders, we hope to prepare a project concept by the end of this year, and after the New Year holidays to begin operational work in various areas of stakeholders," said Alesya Chichinkina.

"Experts estimate the Brazilian media market, home to 211 million people, at more than $35 billion in 2023," said Leonid Delitsyn, an analyst at Finam. "This market is growing along with the country's population. A large innovative company specializing in media measurements can potentially count on revenue of several tens of millions of dollars. But this is in the long term of 10 years. Now we are talking about demonstrating the possibility of working in foreign markets. In the initial period, in ruble terms, the annual revenue of a company not very well known there will be up to 100 million rubles."