There are email marketing companies that offer for free what others offer in their paid plans. For example, Mailrelay offers up to 75,000 emails sent each month and user databases of up to 15,000 contacts, enough for most campaigns, companies and freelancers who can see in this digital marketing methodology an effective solution for growth.
The number of monthly shipments and the number of contacts are important aspects, because as the need grows, it may be necessary to pay for a higher plan, which is not the case here, since they are part of the free plan.
Within this, it is important to mention some characteristics that are non-negotiable:
Quality servers that are not included in blacklists or spam lists by any of the email companies.
Free plans that allow you to try out the services without having to assume any costs.
No advertising in the body of the email, in the signature or anywhere else that might impact the audience's interest level.
Intuitive and time-saving platform
Continuing with the definition of the quality iceland business email database characteristics that separate excellent email marketing platforms from the rest, there are some that, due to their ease of use and time savings, are indispensable. Especially for those who have rarely had to use them and are taking their first steps with this variant of digital marketing.
Intuitive Dashboard: The lower the learning curve to master the dashboard or these services, the better. Some platforms are very robust and complete in terms of everything they offer, but are still simple, and learning and mastering them takes a matter of minutes. Those are the ones to always choose.
Easy-to-use campaign tools and tutorials: you should always choose platforms where tips, user manuals and basic tutorials are at hand, even with the famous ' welcome tours' within the platform. At the same time, tools that are aimed at launching the first campaign in just a few steps will be well received, because they prevent people from drowning in the functions or concentrating so much on the details that they end up wasting a lot of time.