The percentage of political emails going to spam

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Email providers will also use more technical methods like: SPF (Sender Policy Framework) DKIM (DomainKeys Identified Mail) (Domain-based Message Authentication, Reporting & Conformance) You can read more about these technical authentication processes and why they are important factors for keeping emails out of spam here. A Democratic candidate sends on average seven times more emails than a Republican candidate Over the course of the month, the Democrat candidates sent , emails, the nine Liberal candidates sent emails, and the Republican candidates sent emails.

Although the volume of emails varied greatly hungary telemarketing list between candidates, this roughly translates to emails per Democrat candidate, per Liberal candidate, and per Republican candidate. email politics newsletters per email provider The study used seven different mail providers: Gmail, Outlook, Yahoo, Proton, Zoho, GMX, AOL (in order of highest to lowest user base) and four accoutns per provider. Constantly evolving, email providers have changed their spam filtering algorithms significantly since the findings (for example, in November Google upgraded its spam filter with “RETVec,” a newly developed text vectorizer).

In , Yahoo retained about half of all the political emails (up to marked as spam) and Outlook filtered out the vast majority of political emails (over ). Four years later, this has drastically dropped to on Yahoo and on Outlook (Outlook is still the most likely to filter out political emails). Zoho Mail, like the other providers on the list, advertise a ‘multi-layered spam filtering’ system. However, only of political emails were sent to spam, considerably below the study average of .