Advantages of a Binary Plan

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1. The spillover system. Participants get the impression that the system itself works for their income.

2. Dynamics of company building. Each participant must recruit only two new members, due to which, compared to other plans, the network expands faster. Distributors have the opportunity to quickly achieve a large income.

Disadvantages of the binary plan
1. The probability of passive distributors appearing. Once student data having invited two familiar people, distributors may stop working, receiving earnings for their inactivity. To avoid such an outcome, bonuses are burnt.

2. Low resistance to destabilizing factors. Despite all the ease, dynamics and large earnings, it is important to think through ways to stabilize marketing in advance. In its pure form, by analogy with the matrix, binary marketing may be short-lived and not withstand the “slightest stress”.

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There are several ways to extend the life of a binary circuit:

1. Introduce restrictions on the number of binary levels. When the permissible number of levels is closed, spillover* occurs and the leader begins to develop the structure from scratch. At the same time, he continues to receive a certain reward from the already existing closed structure.

* spillover effects , also side effect; accompanying effect, spillover effect




2. Combine with other marketing. Almost no stable structure uses any specific type of marketing plan in its "pure" form. Binary is often used as a component of more complex network structures, namely: