if they are made in a studied way

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Photo and video structure: You don't have to be a professional photographer, but try to follow specific rules for background, text space, and other aspects to create a tidy and consistent feed.
Color Palette: The psychology of colors can play a big role in the emotions your profile will convey, so be sure to choose your palette carefully.
Filters: Using a different filter for each post can create a cluttered and confusing profile, but if used sparingly, these tools will help you add that extra touch to your photos.

Frequency: How often will you post? Be careful what you promise. If you promise your followers a post a day or a week on a certain topic, make sure you follow through on your promise.

Interaction: How do you interact with your followers? Do you consistently respond to messages you receive? In this regard, take a look at the third Instagram marketing strategy in this article.

Visual storytelling: tell your story
Once the photo-centric social network par excellence, now more mexico email list focused on videos (in line with recent trends), there is certainly no denying that Instagram is an essentially visual platform.

And while tools like content writing and blogging allow you to tell a story in a more comprehensive way, visual content has an incredible advantage: that of capturing users' attention at first glance.


Because if it's true that a picture is worth a thousand words, it's equally true that that picture must be truly captivating to be able to interrupt the eternal scroll-down of Instagram users.

Use images and videos (and don't forget the description) to tell your brand's story to your followers and to those who discover you in the Explore section.

It may seem like an obvious Instagram marketing strategy, but I assure you that not everyone can create a fluid story within their profile.