What happens after your welcome message has been read?

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Many companies (including us!) choose the formula “name” of “company”:

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Write a catchy subject line
The same statistics we discussed earlier regarding the sender show that people pay enormous attention to the subject lines of the emails they receive.

Consequently, you too will have to pay the same attention to the composition of the subject lines of the emails you send to your customers.

For example, a funny or unusual subject line (obviously if it fits in with your business tone of voice) will help make your message stand out in your recipients' inboxes.

memorable email subject

Remember the benefits you offer

You certainly can't leave customers empty-handed, otherwise spain email list you run the risk of them forgetting about you!

You will need to give them a reason to continue interacting with your business, and one way to do this is to use the welcome message to remind them of all the benefits they will get from your communications and from using your products and services.

Plus, this way you’ll also remind your users why they signed up to your mailing list, especially if they didn’t receive or open your email right away.

Use effective and specific CTAs
CTAs or Call To Actions are phrases (usually in the form of a button) that users can follow or click to perform certain actions.

What kind of actions? Well, that's up to you to decide.

For example, you could invite your recipients to complete their profile, purchase your product, find out what's new, read your blog, or check out the About Us page on your website.