Crystal in action on Gary Vee's LinkedIn site

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If you want to make a good impression and get the best answers, go for it. There is no trial and error involved.

7. Adopt an individual approach
The key to success with follow-ups or any other sales/marketing tactic involving scale and automation is to do everything in your power to make your prospect feel like you are personally involved in solving their problems.

It starts with your first contact. Don’t just get qatar cell phone number list the first name right, make sure your value and message are tailored to the people you’re emailing. Role, industry, company size, and geographic location are all variables you can factor into your message. If you really want to go deeper, use a tool like CrystalKnows to discover your prospects’ personality types and create different types of copy to help your message land in the best possible way.

gary vaynerchuck's linkedin profile

You can use Crystal’s data to create a variety of cold emails aligned with persona and/or use it in your follow-ups once a lead has entered your sales pipeline. If you’d like to learn how to automate LinkedIn profile personality data extraction with Crystal, reach out to me on Messenger .

From the moment you're in follow mode, it's all about context. To get there, you need to be as empathetic and diligent as you can be.

Whether you follow up twice or seven times, follow up every day or every week, stick to email or use a variety of media, it all depends on the situation your prospect is in and the relationship and interactions you’ve had with them. It’s all about context.

You don’t follow up with a CEO of a Fortune 500 company the same way you follow up with a millennial salesperson at a SaaS startup. The former receives thousands of emails every day, the latter will likely respond within ten minutes and send you a connection request on LinkedIn.