First of all, you need to understand the reason: why it sells well, why it does not have a pronounced surge in declines, and why the products that are in the red zone ended up there.
Conversion groups can only sell because a lot of the coverage budget is spent on them. And if you track the costs of promotion, it turns out that it is unprofitable: the product sells well, but not at the price that the business needs.
"Average" products may be so, since they are not "highlighted", but at the same time they have much greater potential. They can be brought to the Main page or recommended in email newsletters.
It is important to re-analyze and track whether the products have moved to another zone and why. And if they have moved to the red zone, how to get them back. Perhaps the reason is that the price on the market is too high and the closest competitor beats it. Then you can adjust the price and get it back.
If the product is not needed: the market has changed, the list of us mobile number database product is outdated, it belongs to exclusive products or the premium segment, then you can not keep it in stock in large quantities, but sell it by pre-order.
Selection of tools
Its strong point is also that it is easily implemented using a tool available to everyone - Excel . You can also automate this process by writing an algorithm in Power BI, which will save time for repeated cuts (which are mandatory within the framework of ABC XYZ analysis).
There are relevant services, but there is a big but: companies are often not ready to give high-level data from their CRM even to analytics systems (Yandex Metrica, Google Analytics), and here we are talking about transferring a huge array of valuable information to unknown third-party services. In addition, the study is not so difficult to implement as to take such a risk.
The ABC XYZ method itself is not the final point. It is impossible to draw objective conclusions only based on the current state of affairs. It is necessary to systematically repeat the study, update the information and track the dynamics so that the work that will be carried out in the future does not go "on the table". It is also important to evaluate the business as a whole and take into account external factors.