Analysis and segmentation of target audience

[nusaiba125]

The course content covers a wide range of topics necessary for successful work as a targetologist. Students study the basics of targeted advertising, types of targeting, HADI cycles in marketing, and also analyze in depth the process of preparing and launching advertising campaigns. Particular attention is paid to analyzing the target audience, creating belgium telegram data effective advertising materials and working with various advertising platforms.

Skills that students will acquire:

Creation and setup of advertising campaigns in VKontakte and MyTarget
Developing targeted advertising strategies
Creating effective advertising creatives
Working with advertising budgets and pricing
Using analytics tools to evaluate advertising effectiveness
Using retargeting and look-alike technology
Basics of end-to-end analytics and working with UTM tags
The course program includes practical assignments and work on real projects. This allows students not only to master theoretical knowledge, but also to apply it in practice, forming a portfolio for future employment. The course is conducted entirely online, with access to materials 24/7, which provides a flexible learning schedule.

Brunojam offers support to students throughout their studies. Each student receives a personal mentor who can be contacted for help at any time. In addition, the school provides the opportunity to gain experience with real projects and assistance in finding a job after completing the course.

Upon completion of the training, graduates receive an electronic certificate and employment opportunities. Brunojam ensures the relevance of the program by regularly updating the course content in accordance with the requirements of the labor market.