Faceted navigation – how to improve the menu of an online store?

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To ensure that e-commerce sales are constantly increasing, there are a number of aspects that need to be addressed. One of them is the site navigation system. Users pay special attention to how they navigate the site, appreciating easy access to its individual resources. So it is worth optimizing this aspect as much as possible using faceted navigation. What is it and what does it mean for UX?

What is faceted navigation?
It is difficult to navigate a website that consists Uganda cell phone number list of many subpages and categories. Moreover, displaying irrelevant products has a very negative impact on the user experience, significantly reducing the desire of customers to buy. Therefore, it is worthwhile to optimize the structure of the site in all respects to meet the expectations of recipients and make it easier for them to perform specific actions.

Multifaceted navigation, which significantly improves the user experience of the site, turns out to be a great solution. It is a search engine based on facets, i.e. characteristics of the products offered on the site. Thanks to it, the consumer can easily and quickly find the product of interest, avoiding unnecessary content.