What is an Elevator Pitch and what is it for?

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An elevator pitch is a brief presentation about yourself or your company that you should always have prepared so that it is very easy to understand what you do and what your strengths are. Do you want to know more? We'll tell you!

What is the elevator pitch for?
You don't have to use it only in elevators, but the truth is that opportunities to find a job or start a business can arise in the most unexpected places, so it's a good idea to be prepared.

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The elevator pitch is a speech that takes very little time, you never know how many minutes your interlocutor has available, it must be clear what you do, how you help with your services and what your strengths are, what sets you apart from others.

How to create an effective elevator pitch?

Well, if you are an entrepreneur , throughout your professional bangladesh number data you will often find yourself in the situation of having to explain what you do and, for the good of your business, you will have to be persuasive and convincing.

The first thing you need to know is what you want to highlight, what makes you different from your competitors, and from there, you need to work on the words you are going to use. Always try to convey optimism and, in addition, the first twenty seconds are crucial to capture the attention of your audience . You must appear enthusiastic about your business, confident that your company is the best in its sector. Some important aspects that must be reflected are: what your activity is, the value as a professional of you and your team, some financial data and the goals achieved.

elevator pitch
When you finish, you should thank them and, very importantly, tell the people listening to you how they can contact you or your company if they are interested in working with you. At this point, once you have finished your speech, your interlocutors may want to know more about your project, they may ask you questions about it, so you should know your company like the back of your hand and be prepared to answer any questions about it.

Therefore, the keys to a good elevator pitch are:

A maximum duration of 2-3 minutes
Definition of your company's activity
What makes it different from others
What are your team's values?
Some financial data
His greatest achievements to date
Contact information
How did the concept of elevator pitch come about?
Although it may seem like a recent term, it has been around for over thirty years. It was in 1980 when the American businessman Phil Crosby coined this concept, but it was not until the 1990s that it began to become popular in the business world. Over time, the elevator pitch has become a technique studied in important business schools around the world and numerous texts have been written about it.

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In short, the elevator pitch can be helpful both in your daily life and, especially, at networking events or professional conferences where you will be in contact with people who work in your sector. But, it will be of no use to have a perfectly structured speech if you do not appear confident in yourself. Lose your fear of public speaking! With a little confidence and believing in what you say, your elevator pitch will be a success.