The same situation occurs with direct entries in the Title

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6 differences between promotion by geo-dependent and geo-independent queries
It is easier for a new resource to get into the TOP for a geo-independent request.

In 2008–2009, in regional search results for mid- and low-frequency (MF and LF) queries, new resources were shown 11% less than in the general results. For high-frequency (HF) phrases, in both cases, there are almost no young sites. In 2010, the systems showed 4% of new sites for geo-independent MF and LF queries and 1% for HF; not a single new resource was found for geo-dependent HF formulations.

In a geo-dependent query, direct occurrences lawyer email list in the text play an important role in ranking, which is not the case when ranking by geo-independent queries.

Direct entry into the text means a phrase that completely matches the search formulation (without taking into account the form of words and their number). In the regional search results for high-frequency queries, almost 90% of the resources that entered the TOP included direct entries, and in the general high-frequency search results, they were found only in 55% of the sites. As for medium- and low-frequency phrases, a similar picture is observed there, although with a smaller gap.


95% of resources included in the TOP for geo-dependent high-frequency queries contain direct entries, while for geo-independent queries this is observed in only 65% ​​of sites.

When ranking for a geo-independent query, a larger gap between words in a search phrase is allowed.

For sites that make up the TOP of regional search results, the average distance between words in a search phrase can be from 0 to 4 (average maximum gap). In the overall search results, the average indicator is 2, the average maximum is 17. Such data once again confirm the low significance of direct entries for geo-independent queries, which cannot be said about geo-dependent ones.

For sites that are in the TOP of search results for geo-dependent queries, the density of occurrences in link anchors is three times higher than this figure for geo-independent formulations.

In this case, the conclusion suggests itself: geo-independent queries, as a rule, belong to the category of non-commercial information, therefore, when ranking them, the weight of purchased links is insignificant.