What are maps but visual representations of data?

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This has clearly had a serious effect on our attention: we find it harder to process complex information, we get bored faster, and we want to see fireworks, lights, and colors even in the simplest sales presentations.

Come on, just like if after watching the latest Marvel movie you gobble up “ Metropolis ” from 1927.

I saw it in college 25 years ago and I still haven't woken up.

And yes, I watched movies at college every day, it wasn't a very serious career...

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As a result of this avalanche of information, companies, both internally and in their corporate communications, have been forced to rethink things.

They need reliable, structured and organised information so that the message is not altered and reaches the final destination, whether employees, consumers or clients, in the most reliable and attractive way.

A bit of history
Not much, don't worry.

Just so you're aware, this isn't something we just pulled out of the hat in the Internet age.

Look at this cool thing:

Data Visualization - General Electric Example

He is almost 70 years old.

This is a presentation of General Electric's corporate results from 1957.

Instead of using classic bar charts, they use a visual representation of employees (were there no women?) and how they have grown in number over the years.

Although it is a good example, it is not the oldest.

Data visualization - Example of exports from Denmark and Norway

This dates back to 1780 and shows the relationship between exports and imports from Denmark and Norway, as well as some conclusions about the data that facilitate its understanding.

But it is not the first either.



They are much older than the first circular or pie charts, which first emerged in the early 19th century.

A few decades later, Charles Joseph Minard used statistical graphics to map Napoleon Bonaparte's Russian campaign of 1812, combining multiple metrics: the number of troops, temperature, distance, directions, and more.

The result is one of theoldest known data israel mobile database visualizations.

Data Visualization - Napoleon's Russian Campaign

Other notable milestones in the history of data visualization include, among others, the works of Nicole Oresme, Joseph Priestly, and William Playfair.

Thanks to all of them, progress was made in quality and simplicity.

A separate chapter is deserved by some visionaries such as the creator of the Venn Diagrams , who has given so much joy to those of us who are dedicated to transforming data into something easy to understand.