Strategic creativity in B2B and Industrial Marketing applied to israel telephone directory the value proposition without a doubt, but the B2B and Industrial companies that best apply creativity strategically in the and liberating people to solve and act with customers, aided by different technological tools but applying their motivation and creativity. Especially Front Office teams.

The design and importance of WoW moments, from the Customer Experience B2B methodology, are also creative expressions for clients. For example; development of surprise events, personal recognitions, etc.
Problem Solving Skills
If there is a key field of application of Creativity skills in B2B environments, it is in the development of creative solutions to different problems or challenges.