Remember the green owl app that helps you learn foreign languages?

[nusaiba125]

So many years have passed, but this interactive activity is still relevant and attractive for fast food lovers.

The official “birthdate” of gamification is 2003, when British programmer Nick Pelling coined the term to describe the process of using game thinking and dynamics to complete tasks. Soon, the first applications and platforms using gamification began to appear, for example, in training and online courses.

In the 2010s, gamification experienced widespread adoption: many companies and organizations began to actively introduce game elements into their products and services.

At the same time, there was a sharp increase in interest mexico consumer email list in gamification in business and marketing: brands everywhere began to use game mechanics to attract customers, creating loyalty programs with game elements.

In fact, at the current moment, interest in interactively engaging users in interaction, holding their attention, and forming trust and loyalty to brands through gamified activities has not faded.

Moreover, statistics show that companies that use gamification are seven times more profitable than their less enterprising competitors.

The use of game mechanics in this case played into the hands of the business: the company's app is among the most downloaded, and is used by more than 500 million people worldwide.

We are confident that the development of AI will make its own adjustments to the evolution of gamification, and in the near future we will see something new that meets the needs of the growing Alpha generation.