So, what are goals?

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Define a goal
What business challenge do we want to solve? Why do we need this video personally? We need a clear and unambiguous answer. This will help us not to get lost when creating YouTube commercials and will help us formulate our CTA correctly. The call to action can be embedded in the video as a prompt (we will explain how this is done later).

Be precise in your goal setting.

Be precise in your goal setting.



Increase personal brand awareness. Experts from various fields are actively developing their hong kong rcs data blogs on YouTube – marketers, designers, fitness instructors, product reviewers, psychologists, etc. Example of a CTA for the finale of the video: subscribe to the channel, get a checklist for reposting.
Drive traffic to your company's website or social media. Relevant for any niche. Examples of CTA: go to website, more reviews in Telegram channel, we are on Instagram.
Strengthen your position among a loyal audience or remind yourself of yourself. In essence, this is creating a community within the brand. Suitable for medium and large businesses. Examples of CTA: ask a question to an expert, join us on social networks, join the VIP chat.
Increase sales. Use YouTube if you run an online store, sell handmade goods (toys, designer clothes, cosmetics, etc.), promote your account on a marketplace. Examples of CTA: go to the website, view the catalog, get a 15% discount, order a free sample.