Ultimately, the motivation of a sales team goes deeper than money.

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Celebrate victories
Finally, recognize and celebrate progress! Whether a salesperson has won a major deal or simply increased the number of personalized emails they send to prospects, it’s worth recognizing their efforts.

If the win in question is tied to a specific incentive or benefit, great. If not, it’s still worth expressing appreciation, whether privately or publicly. It’s an easy way to celebrate small wins in particular. Even a simple “thank you” can go a long way.

Not every salesperson will feel comfortable with public praise, so find out their preferences before you turn it on the entire office.

Companies that use money alone to influence sales usa mobile database team motivation sooner or later discover that true sales team motivation requires a more comprehensive approach. The numbers don’t lie: organizations with an immature approach to sales team motivation typically face low productivity and high turnover.

The framework we laid out above - Culture and Company, Management, Intrinsic Motivators, Execution, and Value - is a great starting point.

Remember: Purpose and Value. If you want to motivate your sales team, you need to look beyond changing compensation and the challenges that come with it. Instead, work to create a value-driven sales organization that gives salespeople a real purpose.