Optimizing our results with HubSpot

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HubSpot provides us with a wide range of customizable metrics and dashboards to monitor the performance of our marketing and sales tools and strategies. By analyzing this data, we can identify areas for improvement and make adjustments as needed to optimize our results.



Argis Living: Success story
Argis Living is a real estate developer specialising in cyprus email list designing projects designed to optimise spaces that it has been working on in a silo-like fashion across its various business areas.

- Many hours of Excel
- Lost opportunities due to lack of traceability
- Difficulty managing call center work peaks
- Poor GDPR management

In order to continue growing profitably, they needed to digitally transform their processes and choose the ideal technology to bring the project to a successful conclusion.

The objectives included: Aligning marketing, sales and customer service teams, automating all recurring tasks, unifying all data in a single environment, providing customized and real-time reports, and adequately monitoring the efforts of the teams.

After the first 6 months after digitizing the processes, the results were:

Increase of +10% in the lead to visit conversion ratio , going from an average of 40% to 50%.
We have multiplied the capacity of the Call Center by 2 , reducing personnel costs.
We have increased our decision-making capacity by having integrated reports on the actions of the Call Center, Sales and Marketing.
Automatic recording of all calls and compliance with LOPD.