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Other video marketing platforms where you can run video campaigns include TikTok, Instagram, and Facebook videos . For best results, most digital marketers combine this tactic with social media marketing, content marketing, and SEO marketing.
Video Marketing
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Pay Per Click
With PPC , a publisher typically gets paid every time a user clicks on your ad. A common Pay Per Click tool is Google Ads, where the publisher pays a set price for all links placed by the user in order to rank high on Google's Search Engine page. Other channels include: Twitter Ad campaigns, Facebook Paid Ads, and LinkedIn Sponsored Posts.
Sponsored Content
or company to create, promote, and share content that describes your service or brand in some way. One common channel here is influencer marketing, where a brand pays or sponsors an online influencer in the same industry to post videos or publish articles about the brand on social media platforms.