A good personal brand can make you the go

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Think of it like meeting a potential client – they don't just want to know about your company. They want to get a sense of you as a person. 82% of people are more likely to trust a company when its leadership team is active on social media. The Shift: It's Not Just About Companies Anymore Decisions in B2B are becoming less about faceless businesses and more about the real people behind those businesses.


Your reputation makes a difference.-to expert that people canada whatsapp fan remember and seek out. Developing a Standout Personal Brand Okay, time to roll up your sleeves and craft that awesome brand of yours! Here's the breakdown: Step 1: Find Your Superpower Forget about job titles for a minute. What do you rock at? What topic could you talk about for hours without getting bored? That's the sweet spot of your expertise.


Step 1: Find Your Superpower Step 2: Who Are Your People? It's impossible to be everyone's cup of tea. Figure out who you want to reach and help with your knowledge. Are they small business owners in a specific industry? Tech-savvy marketing managers?