To benefit from the traffic that your affiliates will bring you, you need to launch your affiliate program . The goal is to make yourself known to qualified publishers, in order to launch a "social media" strategy. You will then become an advertiser.
Google Affiliation
At Google, the paid referencing system , unlike natural referencing (SEO for Search Engine Optimization), is based on sponsored links. Using specific keywords and Google Analytics, for example, you can climb to the top of the search engine pages. This is known as SEA: Search Engine Advertising. You can complement this Adwords campaign with affiliate campaigns. This is known as SEM: search engine marketing.
Platform affiliation
At Google, however, you will quickly come up against your italy whatsapp data own limits. Even more so if your organization is a marketing agency . As complexity increases, with hybrid remuneration models for example, or a growing number of affiliates, you will feel the need to move to a dedicated management tool. There are several affiliate program management platforms: Zanox, for example, or NetAffiliation .
However, three professional affiliate platforms clearly stand out on the market:
AdVibe: It is an easy-to-use solution. It does not require software installation. Powerful, it can manage large volumes of data. Subtle in its configuration, it allows you to schedule your operations over time with time limits.
Effinity Marketing Technologies: a real asset in terms of tracking. The solution allows you to trace the paths of Internet users in detail. As for remuneration methods, you can easily manage complex rules. You can distinguish actions by product category or sales channel, for example.
Affilae: This is undoubtedly the easiest interface to use. Its attributive layer offers an advanced analytical reading of the impact of the different levers used in your web marketing campaigns .