Note that this is not a cliché, nor a way to miss the good old days when people wrote better. The web has allowed everyone to write, but not everyone writes equally well. “Okay, but I'm not a writer by trade, I'm a (insert profession as desired)”. Sure, and that's fine. But if you're blogging, writing well means keeping readers on the page longer. Good writing attracts and conquers. Dull writing, on the other hand, scares people away.
And (Moreover, as we have just seen, the time spent south korea number data on the page is a positioning factor) This is not to say that only writers and academics can blog. However, I suggest you study copywriting and dedicate time and effort to it. In the Visible Writing Facebook group we did a live broadcast dedicated to the incipits of the contents with Maddalena Mariani (editor and ghostwriter)... And this will certainly not be the last occasion in which we will enjoy talking about writing techniques.
If you want to watch the next live broadcasts, join the group . However, know that all the live broadcasts will then be saved and loaded among the contents of the Visible Writing course TEXT FORMATTING FROM AN SEO PERSPECTIVE Font size, line spacing and spacing are an important part of the quality of the content. If you remember, earlier we said that on-page user experience is a very important SEO factor . A text that is clean and easy to read, also from a graphic point of view, dramatically increases the possibility that people will stay longer on the page, to the delight of Google.