Great for sharing visual content like photos and videos,

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quickly interacting with the community, and reaching a wider audience. Email marketing doesn't have to be a time-consuming affair You may be hesitant to use email marketing because you think it will be a lot of work. But it doesn't have to be. The key is careful planning . It's not a question of argentina phone data whether you should use email marketing, but of how to best use it. Email marketing in the hospitality industry is not a daily to-do. Instead, use this tool to send interesting content at regular intervals and lure your guests back to your restaurant, bar or café. One email per week or every 14 days is more than enough. Remember not to bother your guests with a flood of emails (risk of spam!), but to remind them of you at convenient intervals. How to get your guests' email addresses Getting started with email marketing can be challenging, especially if your recipient list is still small. But don't worry: the more email addresses you gradually collect, the greater your success will be. But how do you get your guests' email addresses? Many people use a simple registration form on the website, but this often doesn't bring in many new contacts.

The reason is simple: guests ask themselves why they should give out their email address. If you offer them something in return, their willingness to do so increases significantly . A 10% voucher, a free glass of sparkling wine, a dessert, a coffee specialty or something similar can work wonders here. A more effective approach is to speak to the customer directly in the restaurant, either through your staff or yourself: “Would you like to receive a 10% voucher by email for your next visit? I would like to add you to our newsletter to inform you about interesting promotions and discounts.” Many guests will happily accept this offer. You can also include information on how to sign up for the newsletter with the bill. To do this, have flyers or simple pieces of paper printed that contain the most important information and a field where guests can enter their email address. Don't forget to provide pens, as most guests don't have one with them when they visit a restaurant. Alternatively, you can also use table stands with QR codes that guests can use to conveniently sign up. In addition, there are practical solutions such as DISH Reservation that help you store and manage customer data.