The interaction with its customers

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DJI’s Weaknesses Customer Dissatisfaction: Many reviews on online platforms show that there is a sense of dissatisfaction among DJI’s customers. The company needs to improve the after-sales experience and customer support; External stakeholders: DJI’s project management is focused on internal delivery and misses considering the interests of external stakeholders, which can lead to poor public relations; New adopters: Most lists with the cheapest drones for beginners do not include DJI’s products; Social media: The content displayed on DJI’s profiles on Facebook and Instagram is mainly advertisement and company-generated posts.


is not effective on those platforms. DJI’s Opportunities Increasing argentina whatsapp number database Standardization: DJI can reduce the product range and focus only on the most successful and profitable offers; New Markets: DJI can always explore new industries and segments, such as mining, science, education, and showbiz; International Markets and Human Resources: Globalization, digital marketing, and social media have facilitated entry into any international market, as well as the internet, has enabled access to international talents; AI: DJI can leverage artificial intelligence to predict consumer demand, besides lowering costs and transforming processes.


DJI’s Threats Regulations: The rules are certainly strict regarding objects in the sky, even in civilian fly-zones. These regulations may limit future developments. There is also pressure from some protest groups when it comes to environmental and labor safety aspects; Privacy: Drones are somewhat seen as privacy invaders, that is why some people are against the technology; U.S.-China Trade Relations: The growing tension between the two countries can lead to protectionism and more friction in international trade.