Rise in the popularity of MLM in India. More and more people are getting into network marketing to quit their low-paying jobs and start their own business. With a population of over 1.3 billion (2017), the growth prospects for the MLM industry are endless.
INDIA AND MLM. HISTORY OF DEVELOPMENT AND FUTURE OF THE INDUSTRY
In India, the network marketing industry was introduced twitter data in 1995 with the entry of Oriflame into the market. After 2016, the network marketing industry in India has entered a phase of accelerated growth due to the favorable legal environment provided by the Indian government. As awareness increases, more people are starting their own business, which is facilitated by network marketing.
According to a report published by the Federation of Indian Chambers of Commerce and Industry and leading research firm KPMG, the network marketing industry is expected to grow to INR 645 billion annually (equivalent to over US$9.2 billion) by 2025. According to QNet India, the share of female distributors in MLM is over 60% and growing.
Unfortunately, the development of network marketing in India has also been marked by a large number of scams and pyramid schemes, which have hindered the growth of the legitimate direct selling industry.
The last decade has seen a global
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