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Average number of comments. Similar to shares and likes, comments on posts drive engagement. Since writing a comment and participating in the subsequent conversation is much less passive than a like or repost, this social media KPI can tell you a lot about the value and quality of the content you’re publishing.


Active core growth . An active core is users who consistently like, bahrain telegram data comment on, and repost your posts. An active core is an indicator of the usefulness of your content. Standard social media analytics tools do not help measure the size of an active core. Third-party services or parsers are used to calculate it.

Top posts by engagement. This way you can see your most engaging posts over a period of time. Then analyze them. Were they targeted/led sales or had a positive impact on brand awareness. This way you can understand which visuals, content, and posting times resonate most with your audience.

Top publications by number of engagements

For YouTube, an important KPI is total watch time. Watch time is an integral part of your overall success on YouTube as it reflects consumer satisfaction and the quality of your content. If you can increase watch time, you can increase audience engagement, build a subscriber base, and optimize your YouTube video strategy to ensure consistent growth and development.