All data from your e-shop is downloaded by comparison shopping engines using so-called XML feeds , which you provide to them. However, editing feeds is time-consuming. How can you make your job easier so that your customers can find exactly the information they need?
Who is Mr. Mergado?
Mr. Mergado can help you with editing XML feeds . Who is he? That's the man here, it's actually software that allows you to edit XML feeds . Mergado can fill in missing information, help match your products with the categories that a particular product comparison engine has, or manage click costs.
What does such an XML feed look like? Very complicated. This is gcash database what an XML feed for a single product of the labeloo.cz e-shop looks like
The feed contains comprehensive information about the product and its features, price and delivery terms. Very few e-shop owners are familiar with its optimization. Some of them hire experts and agencies for optimization, some of them do not pay attention to feeds at all. Those who edit them carefully gain a significant competitive advantage . Mergado will make the job much easier, but it is still very demanding for a layman.
IMPROVE YOUR XML FEED
Why work with Mergad?
Because you have more control over the data you send to the product comparison engines and you can edit this data as you wish. Mr. Mergado will review your data before uploading it to a specific comparison engine and help you optimize it. The image clearly shows when Mr. Mergado comes into play, and it is also clear from the image that he does not change the content and data on the e-shop in any way.
How to edit an XML feed quickly and easily?
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