In-app purchases, publisher ads, and promotions reports
The In-App Purchases report is about mobile apps. We will cover this in more detail in future articles when we talk about mobile app promotion.
Publisher Ads focuses on the advertising partners brazil telegram data and platforms where your ads are placed. This report allows you to analyze engagement with specific publishers, monitor the performance of advertising channels, and make decisions about optimizing your advertising budget.
On the other hand, “Advertising” is a collection of reports that contain information not only about publishers but also about other aspects of advertising campaigns. This includes reports on advertising, promotion performance, conversions, and other metrics.
The choice between these two reports depends on your specific usage and analysis needs. If you want to dig deeper into the performance of specific publishers or partners, then Publisher Ads may be more useful. If you need a general collection of advertising reports, then Advertising may be more convenient.
Read also: Conversion rate: how to calculate and optimize it
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