Can we all syndicate content?

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The Noindex meta tag must be applied from the partner's website, so that the canonical URL is indexed in search engines and not your partner's.

Ensure that the third-party website adds a link to the original source
Although simply indicating the canonical URL already has your place in Google's eyes, you can reinforce your intentions by asking the syndicator to include a link that directs visitors to the original version, which in this case is your blog post.

Also, remember that the intent of content syndication is initially to connect with audiences who might be interested in your content, but who you are not reaching directly with your actions, so including a link on third-party websites to indicate the original source, beyond helping you avoid a penalty, is also helping you attract qualified dominican republic phone number list traffic to your website.

The idea is that you always indicate which is the original source for two reasons:

Not to be considered duplicate content.

Google should not feel the need to select for you which URLs it will index.

Does content syndication get me quality backlinks?
There will be quality backlinks if you use it through guest blogging, but if you focus on it as an alternative source of traffic using social channels and web 2.0 like Medium and LinkedIn and Tumblr, your goal here will not be the backlinks, but rather the generation of targeted traffic.


As you can see, content syndication may not be the SEO strategy for every website, and it is not for beginners either.

It will depend on many factors but, above all, on what you want to achieve through this strategy.

That is, if your ultimate goal for syndicating content is purely for SEO purposes, you may want to take a step back and look into other options, such as guest blogging, because syndicating content can cause problems that you won't be able to reverse so easily.

Now, if you want to use it to boost credibility and trust to reach a larger audience that might be interested in your content (and indirectly your product or service), but that you don't currently reach, content syndication can bring you wide-ranging benefits from the moment you decide how to do it.