Batch or downsell pricing strategy

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In principle, this strategy can make us known in the market and attract buyers, but it can also cause some loss of income for our business.

Therefore, it is necessary to know the margin in which we operate in order to avoid incurring losses.

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That is, prices in batches or packs.

Through this strategy, small businesses can sell a group of products together at a lower price than they would if they were sold individually.

It is ideal for increasing the perceived value in the eyes of the customer, who pakistan phone number list sees how they are getting more products at a lower price.

It is a technique that is more effective if you sell complementary products.

For example, this is the technique used when selling razors together with shaving foam or gel.

If we talk about services, the strategy can be to package services or offer a free course along with one of your services or products so that the value increases.

Use the Ikea effect.

Involve your audience in the creation of your products/services so that they perceive them as having great value.

You could apply this when creating an infoproduct or launching a service.