The blog is a great lever for SEO (Search Engine Optimization)

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But there are certain rules to keep in mind so that the content is understood by Google and well enough constructed for it to position it in the results.

You must already find the topics that will please your readers.
Of course, you can get some ideas thanks to recurring questions from your customers, discussions found on Facebook groups or forums.
But to be sure to find the right topic and the right keywords to place in your article, it can be interesting to do a little research.

You will find ideas for topics thanks to these few free tools:
– Ubersuggest : type a topic in the search bar and the tool gives you the best-placed articles on this theme and also tells you what other keywords you can use.
– Answerthepublic : A handy little tool that gives you philippines whatsapp number database the most typed questions by Internet users for a given topic.
– Google Trends : This site allows you to see the search trends for a given topic. Practical for being ahead of the trend!

Another handy tip for finding what people are looking for: use Google's suggestions.

These are the suggestions that Google offers you when you type a query in the search bar:

create a blog
You can also use People Also Ask : this Google box which shows you other questions from Internet users on the topic you searched for.

create a blog
When writing, you must respect a clear structure with title tags (H1, H2, H3, etc.) from the most important to the least important.