Tuesday: useful information post

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Sales posts will be especially effective if you include information about a limited-time discount.

Engaging
How to Run and Promote a Telegram Channel for Business: A Step-by-Step Guide - Image 15

Engaging posts are meant to encourage followers to take action: react, vote, comment, or share the post.

In Telegram, you can conduct a survey with one or more answer options, or even in a quiz format.

A classic way to increase engagement is a sweepstakes. Offer participants a chance to win your unique product, a set of goods, an online course or a consultation. You can use a bot to determine the winner, which will simplify the process.

Don't forget to communicate with your subscribers: reply to comments, start discussions, ask questions, and maintain a healthy atmosphere in the community. This way, you will not only engage your audience, but also make communication enjoyable and comfortable.

Containing video materials
How to Run and Promote a Telegram Channel for ghana telegram data Business: A Step-by-Step Guide - Image 16

To publish videos about your product or business, you can use classic videos or record mugs.

Circles are short video messages that add variety to the content in Telegram. Due to their limited length, they are great for quick information and engagement. They allow you to convey key ideas to your audience in a concise manner.

Film a review of your product, ask questions to customers, or create a funny mini-sketch. Experiment with different formats, but avoid overly long videos – they are not always convenient for Telegram users who are used to browsing the messenger on the go.

Given the audience's need for relevance, regularity, and variety, a sample weekly plan for how to blog on Telegram might look like this:

Monday: Something light and fun to start the week with a smile;
Wednesday: news or current events;
Thursday: A post that shows how your product solves customer problems;
Friday: a sales post, but without unnecessary pressure.