How to further optimize content?

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The author has authority, the content is unique. Both are great. But never forget the third, no less important aspect: articles should be interesting and useful.

From the point of view of search engines, an ideal article is correctly formatted, has correct markup, is informative and relevant. An article on the topic of washing machine repair should describe the entire process in detail and clearly: how to identify the problem, what tool should be at hand, what to unscrew/screw first, what to disconnect/connect later, and how much such work is estimated to cost. That is, the reader should get the impression that he is receiving detailed advice from a specialist ukraine consumer email list about all the nuances and subtleties of the repair. All this should be supported by photographs of the unit before and after the repair.

How Search Engines Identify Articles
Search engines work according to a clear algorithm, aligning the text with the model, according to certain parameters. The ideal article, according to the search engine, is one that:

contains useful and interesting information;
supplemented with pictures, diagrams and photographs with specified title and alt attributes;
neatly formatted;
"signed" with an authoritative author tag;
contains prices, addresses, telephone numbers;
is actively commented on by real users.
In general, there is little difficulty in creating “search engine friendly” content . Make it useful and personalized and conquer the top of search rankings.

Author of the material: Roman Cheller (founder of Digital studio SEOBing )