Announcing the proposed order against , the agency said it had approved a final order against the company, which it accused of misleading people about consumer reviews about the company and its products. In this case, it is prohibited to make or facilitate misrepresentations about ratings and reviews. Recommendations Allegations Making deceptive claims about accessibility tools Approving final order targeting AI-powered consumer review platforms Surge in brick-and-mortar commerce will spur innovation Is enterprise AI the answer to back-office bottlenecks?
View more content Accessibility Compliance Digital switzerland consumer email list Transformation Federal Trade Commission News News Regulatory Web Content Accessibility Guidelines Top Approvals Final Order Targeting Artificial Intelligence Consumer Review Platforms Author January Comments FTC Has Approved Targets Targeting Artificial Intelligence Consumer Review A final order against a review platform provider prohibiting the company from making or facilitating misrepresentations of ratings and ratings reviews.
A complaint filed in March alleged that it collected consumer ratings and reviews from customers of its online business before they purchased products or experienced products or services; and used those ratings and reviews to inflate the average number of ratings and reviews from its customers; and provides its customers with a means to misrepresent ratings and reviews as coming from customers who have used its products, it said in a press release Friday.