You can input the clicks per month and the average landing page conversion rate, and the calculator will compute the leads per month (clicks * conversion rate). It will also calculate the CPC just for your usa consumer email database reference. (Note: Alternatively, you can change the formulas yourself to input a cost per click and have the calculator tell you the clicks per month you’ll get with the monthly ad spend you set in the costs section above.
) Inbound leads Inbound leads are hard to generalize. They come from a variety of sources and forms on your site. Inbound leads include: Organic traffic to your marketing site Traffic to blog articles (organic, referral) Traffic that has come through social channels Form submissions on your homepage Form submissions on your “work with us” or “request a demo,” or any other lead generation page So, we decided it was most useful to keep this section simple: inbound leads You can compute your inbound leads in two ways: 1) Enter the total inbound leads you get per month: If you aren’t tracking conversion rates on your marketing site or your blog, then this is best.