Using ready-made email campaigns

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How to determine the right day and time to post: Omni Send conducted a study in which it analyzed 2 billion promotional campaigns sent to discover the appropriate time to send emails based on the target audience’s interaction with these messages. The platform showed through its study that Tuesday and Thursday are the appropriate days to publish promotional and news messages, and according to this study, Saturday and Monday are the worst days to publish promotional messages. According to this study, there was also a strong relationship between the time and timing of the campaign’s publication and the final results, as the results of the studied campaigns showed an increase in the click-through rate on emails, reaching its peak at 8 am, 1 pm, 4 pm and 5 pm.


These results help you determine the right time and day to moj database send your promotional messages, reach the largest number of customers, and achieve your email marketing strategies. Using email campaign templates: saves you time and effort, as email provides you with templates containing pre-designed email message models that everyone can use, allowing you to create new messages or rewrite messages, with the possibility of using a large number of tools that provide a large number of ready-to-use templates such as Zoho, Mailchimp and many other tools. Segmenting your customer list: Dividing customers into categories helps you send messages that are appropriate for each category, after dividing customers into categories (new customers, important customers, etc.


) and helps you create content tailored to each category separately, which affects customer interaction with messages more, and your use of the Activecampaign or Mailchimp tools helps you divide your customers into categories. Customize messages for the user: Personalizing messages for each user ensures that you attract users’ attention. Users tend to interact more with messages personalized to them. You can track customers’ purchase history and create messages for the products they purchase. Using message scheduling tools: This tool ensures that you publish your campaigns at the exact time and day specified. The message scheduling tools help you schedule all types of emails, social media messages, and text messages and determine when to send them, which helps in achieving email marketing strategies.