Your content is not distributed or promoted well

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Creating content is not enough. If you offer valuable information, but no one knows it exists or where to find it, the result is very similar to doing nothing. In any case, you should go one step further. The goal is not to have a specific number of users read the content, but to reach the right people , those who can become potential customers for a company. Here we introduce another fundamental word: segmentation .

To bring that content to the people you want to thailand email list reach, there are a number of tools that can change depending on the company and its audiences, such as social networks , email marketing or different advertising formats .

7. Slow server or inadequate hosting plan
A website that meets all of the above criteria may be in trouble due to other factors. For example, a server that is too slow , a security problem (any website is exposed to an attack at any given time) or a hosting plan that does not meet your needs.

Loading speed , which is influenced by many factors, is an important element for Google when it comes to ranking its results. Let's not forget that 57% of visitors abandon web pages that take more than three seconds to load . A figure that says it all. It is clear that patience is not one of the most widespread qualities in the 2.0 world.

8. It is not in all corporate communications
It is important that the website is present in all company communications, both inside and outside the online environment :

Social networks.
Newsletter.
Email signature.
Business cards.
Company publications (brochures, leaflets, posters, etc.)
Presence at fairs and congresses.
Other types of commercial materials and presentations.
This is a factor that does not require too much effort and helps to complement an effective strategy .