How to create SEO content with the help of ChatGPT without germany phone number being “discovered” by Google. Another interesting insight can be found in Antonio Preiti 's article on Linkiesta.it . The point is not so much which platform to use: in the last few months, many online tools based on ChatGPT have been released , with more or less similar features. It is essential to understand how to train the AI to enable it to provide us with texts that will necessarily need to be revised a little. This is where the figure of the social media manager comes into play. Asking “write me a post for social media that talks about this topic” is certainly not the best way to approach.

The instructions you have to provide to the artificial intelligence, in fact, must be as rich as possible and contain, for example, information on: Target audience we are addressing ( buyer personas ) (in such a way as to allow AI to understand education level, interests, weaknesses to leverage, value scale, etc.) Tone of voice / intent (it is important to specify wto be informative, curious, humorous, with a strong push towards a certain action, etc.) Features, strengths of the product / key elements of the speech (this way you will avoid as much as possible useless or wrong digressions off topic) In this way, the social media manager has the opportunity to let the machine “do the dirty work” and process only the results of his research.