Here are some practical examples:

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“Two T-shirts for Twenty”:
Suppose a clothing store launches a promotion based on the sale of two T-shirts for $20.

The phrase “Two T-shirts for Twenty” not only highlights the price, but the repetition of the “T” sound makes the offer more catchy and memorable to the consumer.

“Buy One, Get One Free” (BOGO):
Although this is a more classical example russia telegram database russia telegram database and not strictly alliterative, the repetition of the structure in the sentence contributes to its effectiveness.

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Source: Subway.
“Five Dollar Footlong”:
A real and successful case is that of Subway with its “Five Dollar Footlong” promotion .

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Source: Subway .
The repetition of the “F” sound in this phrase not only made it memorable, but also helped build an advertising campaign that was extremely effective for years.

Considerations when implementing this technique


Relevance and simplicity:
Alliteration should be simple and relevant to the product or service.

If you force the sentence too much, just to create alliteration, it can come off as confusing or unnatural, and this could have the opposite effect.