Explaining everything from measurement to improvement

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" Topic clusters are a way to structure your site with a main theme and supporting articles. Image of topic clusters using the keyword "SEO measures" as an example For example, if you have a main topic of "SEO measures" as shown in the image, the subtopics would be internal links, backlinks , EEAT , etc. If your main topic is "Keyword strategy," you can imagine creating subtopics such as long-tail keywords , middle keywords, and big keywords.


Creating a topic cluster is more efficient than netherlands telegram phone number list creating all related keywords. Also, the topic cluster structure eliminates duplicate content, which makes it easier to improve the evaluation of the site itself, not just the page. Because a well-structured internal linking structure not only makes it easier for users to access the information they need, but also makes it easier for crawlers to evaluate your site across topics, so when you review your keyword strategy, make sure it has a topic cluster structure and there are areas you can improve.


Measure 2: Improve crawlability Crawlability is a general term for the ease with which a search engine crawler (a program that examines information on a site) can navigate through the site. To improve crawlability, keep the following seven points in mind. 7 things that improve crawlability Item 1: Setting up a sitemap Item 2: Setting up a breadcrumb list Item 3: Optimizing internal links Item 4. Robots.txt settings Item 5. Optimizing the directory structure Item 6 Setting up pagination Item 7 Redirect handling Each section also includes installation instructions and supplementary articles, so please read them as well.