Next, create a "pillar page" -
a page that provides comprehensive information for a specific topic keyword.
For example, if "diet" is your core keyword, your pillar page should contain comprehensive information on a wide range of topics, including the basics of dieting, types, effects, food, and exercise.
Your pillar page will be mostly complete when you write summaries of the cluster pages you created earlier under each heading. After that, you can add an introductory text or any additional information you need to create your pillar page.
⑤ Setting up internal links
Once you have created your pillar page and cluster pages, the next step is to create internal links from your cluster page to your pillar page, and from your pillar page to your cluster page.
This type of internal linking helps search engines determine canada whatsapp number database that a website has high authority on a particular topic.
A topic cluster strategy focuses on providing valuable information to users, rather than simply sprinkling in keywords, and therefore is more likely to improve your ranking in terms of EEAT, which is what Google looks at when assessing content quality.
Topic clusters and EEAT are explained in detail in the following article.
[New SEO Measures] What are topic clusters? Explaining the benefits of introducing them and their SEO effects!
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[New SEO Measures] What are topic clusters? Explaining the benefits of introducing them and their SEO effects!
In managing a media, it is very important to increase article content. However, as you increase the number of articles, you may forget to add internal links to past articles, or you may not know which article is best to link to an internal link in a new article, and the site structure may become complicated. Articles with low relevance may be linked together...
What is EEAT (formerly EAT)? Understanding the points that Google evaluates in SEO from the Quality Evaluation Guidelines
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What is EEAT (formerly EAT)? Understanding the points that Google evaluates in SEO from the Quality Evaluation Guidelines
A complete explanation of the impact of EEAT on SEO! We will introduce how to increase the four elements of experience, expertise, authority, and reliability, as well as its relationship with SEO and examples of success.
Functions of tools that can be used for topic cluster strategies
seo_topiccluster_tools_function
To efficiently implement a topic cluster strategy, we recommend using a topic cluster tool. Basically, a topic cluster tool has the following functions: