The sequence of this workflow would be as follows:

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Resulting scenario : The welcome page or email. From which other subsequent workflows can be created. 2.- Shopping cart recovery shopping cart recovery workflow In this case, discovering what an effective workflow is is the key to increasing sales. If an e-commerce does not take care of shopping cart recovery, it will lose a good number of conversions. Because it is more common than it seems for users to forget the products they have selected in a shopping cart.Starting scenario: This is a workflow with several starting points. The first would be when it is identified that a shopping cart has been abandoned. Conditions : The sooner it happens, the better. It has been documented that if the cart recovery workflow is activated within an hour of it happening, the success rate skyrockets.


Actions : An email is usually sent with the emergency hospital contacts products reminding the user that they have forgotten them in the virtual shopping cart. Resulting scenario : Two situations can occur: If the user decides to reactivate the purchase, it goes to a sales workflow. If you do not pay attention, a second or even a third automated email may be sent. In these cases, they are usually accompanied by interesting discounts if you proceed with the purchase. 3.- Sale sales workflow Few brands really take advantage of the process during and after the purchase, when it is one of the moments in which users are willing to listen to you. The sequence of this workflow would be as follows: Starting scenario: A sale of any product. Conditions : At the moment in which the purchase button is pressed after having given the registration, payment and shipping data.