Content Marketing Institute Beginner's Guide: What to Expect
Posted: Sat Jan 18, 2025 6:45 am
As Paolo Reminds Us, “the Story Needs To Be Conducive To Video. You Have To Be Honest And See How Visual The Subject Will Be, And If Motion Is The Best Way To Get The Story Out There. Sometimes It Will Be, But Other Times Long-form Journalism, Infographics, Or A Photo Series Will Give The Story A Better Voice, Or Will Better Serve The Consumption Preferences Of Your Audience.”tip: How Can You Tell If Creating A Video Is The Right Decision? Ask Yourself If Anything About Your Story Would Be Lost If You Told It Without The Benefits Of Visuals And Sound.
If The Answer Is No, Consider A Format That Requires Less Of A taiwan telegram data Commitment (Both To Produce And Consume. If The Text Version Is Well Received, You Can Decide Down The Line If You Want To Repurpose The Content As A Video.how To Put Videos Into Playas Is The Case With Any Tactic, The Decision To Create Content As A Video Should Trace To Your Marketing Goals. Fortunately, From A Marketer’s Standpoint, Video Offers A Range Of Creative And Strategic Options That Can Be Applied To Virtually Any Content Marketing Purpose.
For Example, Juan Mendez Shared Some Suggestions On Videos That Suit Stages Of The Buyer’s Journey:top Of Funnel: Educational Videos – They Don’t Blatantly Promote Your Product Or Service But Reveal Valuable And Useful Information To Help Your Audience Understand How Their Problem Can Be Solved.middle Of Funnel: Explainer Videos – They Can Make The Perfect Pitch Every Time – Literally Explaining (Not Just Showing How Your Product Or Service Solves The Problem. They Are Also Highly Shareable On Social Media.
If The Answer Is No, Consider A Format That Requires Less Of A taiwan telegram data Commitment (Both To Produce And Consume. If The Text Version Is Well Received, You Can Decide Down The Line If You Want To Repurpose The Content As A Video.how To Put Videos Into Playas Is The Case With Any Tactic, The Decision To Create Content As A Video Should Trace To Your Marketing Goals. Fortunately, From A Marketer’s Standpoint, Video Offers A Range Of Creative And Strategic Options That Can Be Applied To Virtually Any Content Marketing Purpose.
For Example, Juan Mendez Shared Some Suggestions On Videos That Suit Stages Of The Buyer’s Journey:top Of Funnel: Educational Videos – They Don’t Blatantly Promote Your Product Or Service But Reveal Valuable And Useful Information To Help Your Audience Understand How Their Problem Can Be Solved.middle Of Funnel: Explainer Videos – They Can Make The Perfect Pitch Every Time – Literally Explaining (Not Just Showing How Your Product Or Service Solves The Problem. They Are Also Highly Shareable On Social Media.