How to Write an About Us Page in 2022: Helpful Tips and Examples
Posted: Sun Apr 20, 2025 6:37 am
The About Us page is absolutely essential for an ecommerce site , yet it is often overlooked or seen as a superfluous element. If you want to make the most of this section, we have collected a list of examples and useful tips to put into practice to create an effective About Us page .
Read on!
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What is the About Us page and what is it for?
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The About Us page is used to share the brand’s story with your readers and potential customers. The goal is to build a closer relationship with your audience by humanizing your brand.
Also known as the About page or About Us page, the who we are page is a simple space within your website reserved for communicating your company identity.
→ Click here to launch your online business with Shopify
People want to know who is behind a brand and making its history malaysia email list known increases the chances of gaining the trust of the public who stops seeing it as a company and begins to identify with its ideals and the human beings who work behind it.
Here is some information an About Us page might contain:
The products or services you offer;
How did you start your business;
Your vision ;
Your goals;
What's in the future for your business.
The About Us page is the perfect opportunity to do some storytelling and tell your customers (or potential customers) your story.
For example, if you have an e-commerce site , don't just sell your products, but create a section within the site dedicated to your story and the challenges you had to face to create your brand.
→Click here to launch your ecommerce with Shopify
So let's see together how to build one that's right for your brand.
Read on!
shopify logo
Start selling online with Shopify today
Start your free trial
white sneakers
black sneakers
oberlo-sketch
What is the About Us page and what is it for?
undefined
The About Us page is used to share the brand’s story with your readers and potential customers. The goal is to build a closer relationship with your audience by humanizing your brand.
Also known as the About page or About Us page, the who we are page is a simple space within your website reserved for communicating your company identity.
→ Click here to launch your online business with Shopify
People want to know who is behind a brand and making its history malaysia email list known increases the chances of gaining the trust of the public who stops seeing it as a company and begins to identify with its ideals and the human beings who work behind it.
Here is some information an About Us page might contain:
The products or services you offer;
How did you start your business;
Your vision ;
Your goals;
What's in the future for your business.
The About Us page is the perfect opportunity to do some storytelling and tell your customers (or potential customers) your story.
For example, if you have an e-commerce site , don't just sell your products, but create a section within the site dedicated to your story and the challenges you had to face to create your brand.
→Click here to launch your ecommerce with Shopify
So let's see together how to build one that's right for your brand.