3 Keys to Success in Content Marketing

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Contents
1 Success in content marketing is not looking like a robot
2 1st Do not measure the words of our texts:
3 2º Not only the articles are content:
4 3º Content writing will not improve our SEO immediately:
Nowadays, brands are beginning to realize the need to new zealand number create good web content strategies ; many even hire the services of marketing companies or independent creatives (according to a report by The Creative Group , 73% of companies looking to make new hires for the marketing department are turning to editorial and creative professionals, while a third of sellers say they are outsourcing digital content to content professionals) perhaps this is why your company's content marketing success is so important.

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However, many of them are not yet aware of the differences between marketing and content development ; that is, marketing is not the same as writing a blog, but it goes beyond that, it is the process of creating content with the idea of ​​indirectly promoting a service or product that you may have. Therefore, we must not only provide quality text, we also have to find material that is appropriate for our target audience so that we can test the success of content marketing.

In this article we are going to focus on how to maximize the benefits of our Content Marketing strategies by concentrating on three fundamental steps:

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Success in content marketing is not looking like a robot
1st Do not measure the words in our texts:
One of the keys to success in content marketing is not to focus solely on the number of words we are going to write, we must always leave a door open within certain limits. There are large blocks of text with very little quality and some quite short ones that get to the important part. A good article should not be based on whether it has more or fewer words, but on how useful it is for the target audience.

2º Not only the articles are content:
Texts or words are a fundamental part of Content Marketing ; in addition to helping to climb positions in search engines. However, there are other options such as videos, images, infographics, tutorials, presentations, etc., which will somehow make our site more visual and viral .

3. Writing content will not immediately improve our SEO:
Many companies, aware that their website traffic is very limited, start writing a blog thinking that they will gain users and positions in search engines overnight. But this is not the case. It is a long and hard-working process; quality content that is useful for the target audience must be written on a regular basis. In addition, seeking interaction with users and linking to other sites is a very important factor.