When we talk about doing some truly professional SEO work, one thing is most important: the number of different ranking factors and the growth we have to think about and care about seems almost limitless. Whether it’s robots.txt files, sitemaps, context, or link building – this is the most there is to do. And that doesn’t even include the newer stuff like featured keywords or voice searches. However, among all that noise, it’s easy to forget that web hosting is also an essential part of SEO – that’s what we’re going to talk about here today!
Web hosting with SEO
When we talk about having a website on the Internet to attract people in a more reliable and comfortable way, you need website hosting for this to: -
Satisfactory speed
High and consistent speed is something that all Internet users value highly. When you have the most satisfactory speed Internet connection, a website should not take more than a few seconds to load. Understandably, this loading speed is not something that everyone can achieve so comfortably, but you should strive to at least get as close to it as possible by optimizing for the code postal laos latest speed update. A slow website can never reach the top search engine results because neither the search engine nor these users give it an advantage over similar websites. Elevating a business so that it reaches the highest search engine ranking.
High uptime
As we evaluate whether a particular host is SEO friendly or not, the first thing we need to consider is more feasible guarantees. Website uptime is the percentage of a particular period in which the site can be accessed and online. The higher its percentage, the lesser the chances of visitors visiting your amazing website and confessing that it is down. This is something that could damage your company's image in the market; so have the best strategies for that and think of better web hosting companies that offer more uptime guarantees. Of course, as you are no doubt aware, it is not always reliable to get good hosting at an affordable price.
But, in many cases, keep in mind that you haven’t put in that much effort already; there are other web hosting options that might cost you a lot, but they are lightweight solutions! You will find some amazing and worthwhile options here, so take a stroll. You should definitely choose options very carefully, as not all free options you find elsewhere online are that reliable. You want to look for hosts that offer you a 99.9% uptime guarantee. Always pay attention to hosts that claim they can give you a 100% uptime guarantee. These are not serious companies in the lucid places, and fraudulent in the worst cases; as no one can guarantee you that nothing will go wrong, in any kind of future situation.
Server Location
While some things like content marketing tactics are essential to achieve the goal of an SEO campaign, let me show you that the issue of web hosting becomes even more critical and devastating. Regardless of whether uptime is guaranteed, you should also think about opting for a host whose servers are located in the right location. The location of the servers can sometimes contribute to the availability of your website to the existing audience. Thus, it makes or breaks your other SEO efforts. So, if you are using any kind of website hosting other than dedicated servers, VPS, or shared hosting plans, your brand’s website should be constantly and ideally located on an actual physical server, in a data center that is located somewhere around the world.
If you opt for your hosting according to the physical location of the servers, you will have to close it off to most of your target audience for as long as possible. The math here is quite logical and easy to understand – the greater the distance between the clients and the server, the more your website will have to load on their systems. Specifically, speaking of SEO terms, server location may seem critical to specific search engines. Considering a scenario, if your business operates in a particular location but your servers are on the other side of the world, this could further be considered a sign of nefarious dealings.
Multitude of options
We all like our services to include as many features as possible that can be implemented, and web hosting is no different in this regard. With this in mind, here are some of the hosting features that are particularly SEO-friendly:
Automatic Backups: In the event that something goes wrong with your online brand, what you need is a solid “plan B” so that you can recover data and get it up and running as soon as possible when something disastrous happens.
SSL - We have been using HTTPS for a long time, this has been a strong ranking factor in most search engines. For example, your website is not secure and does not comply with SSL, so you should fix this as soon as possible. However, be aware that your hosting provider supports SSL, although most do these days.
Affordable Package Migration: The main key function is to promote the growth of your websites, but rapid growth necessitates the need for a new hosting package. One that reflects the increase in target audience needed and can handle it with utmost comfort. If you wish to switch to a particular server, you should ask the hosting provider to give you the option to do so at an affordable price and in a more comfortable manner.
Importance of web hosting for SEO
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