China Dataset

Types of Influencers A few years ago, only people with a large number of followers and, therefore, a large reach were considered to be influencers. However, that has now changed and there are different types of influencers. Depending on the size of your audience Depending on the size of the audience, we can make a differentiation, since people with fewer followers can also be very influential and generate impacts. Nano influencers These are profiles that have between 2,000 and 5,000 followers, that is, a small community that, although not famous, has a more loyal audience. Micro influencers Micro influencers are people who have between 5,000 and 100,000 followers.


They are usually people who have become known ukraine mobile database through social media and the content they share is attractive. the most sought after by brands due to their market niche and high engagement. Macro influencers Macro influencers, on the other hand, have between 100,000 and 1 million followers, so we are dealing with celebrities who are well established in their segment and, therefore, their community will be very loyal. With them, sales and visibility are assured and it will be a matter of time before you start selling your products or services.