Therefore, personalized product recommendation

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It is important to adopt customer retention measures during the crisis to enhance repurchases now and increase your base for the future, when rebuilding the country's economy and the finances of the most impacted businesses. Make an intuitive and easy-to-navigate layout the e-commerce layout must facilitate consumer navigation, never create obstacles. Here are some usability tips for users to easily find and do what they want:maintain visual consistency on all pages;follow web standards, such as offering useful links in the footer;use legible fonts, with size options for low vision;establish levels of importance of information.

In addition, create a hierarchy between the pages and categories of chinese student data the site to create an intuitive menu. This way, the consumer can move around your online store without any difficulties. Recommend products based on purchase historypersonalizing online shopping is a trend with no return. Consumers want an experience focused on their interests and needs, as they do not want to waste time when purchasing.

s are an important action. Personalization can be based on purchase history, but also visits, clicks and interactions with the store. It may be necessary to adopt an automation tool, depending on whether your e-commerce platform offers this feature. Make continuous adjustments with a/b testinga/b testing allows you to make better decisions. Is the image before or after the text better? Which page title is most attractive? Which button style generates the most clicks? Testing allows you to answer these questions based on consumer behavior, as you display two different versions to a portion of the audience and choose the one that performs best.