Reach is the number of people who have seen your content.
Posted: Sun Feb 16, 2025 10:50 am
The promotion starts, the reach grows, but the number of new members per month decreases - this means that people see the posts, but do not react. They are not interested.
When the content is interesting, the reach grows, people willingly share posts, the audience actively joins the community and at the same time the advertising budget does not increase - the community works effectively.
Number of subscribers
The number of people who joined a group or subscribed hong kong telegram data to a page per month. An increase in subscribers means that the content is interesting and that promotion is producing results.
KPI by subscribers depends on geography, brand size, recognition and loyalty of its audience.
If the audience of a brand or company is spread throughout Russia, actively uses social networks and the brand is large, then the KPI for new or new subscribers starts from 1000 people.
Local brands with a limited audience have KPIs for those who entered from 100. The situation is similar with complex and closed to communication audiences, they are difficult to motivate, so the quantitative performance indicators are low.
At the start, we always warn the client that the first two or three months of work are testing. During this time, hypotheses are tested, the product and audience loyalty are tested. Advertising tools and content placement locations are selected that will bring the greatest effect from promotion.
When the content is interesting, the reach grows, people willingly share posts, the audience actively joins the community and at the same time the advertising budget does not increase - the community works effectively.
Number of subscribers
The number of people who joined a group or subscribed hong kong telegram data to a page per month. An increase in subscribers means that the content is interesting and that promotion is producing results.
KPI by subscribers depends on geography, brand size, recognition and loyalty of its audience.
If the audience of a brand or company is spread throughout Russia, actively uses social networks and the brand is large, then the KPI for new or new subscribers starts from 1000 people.
Local brands with a limited audience have KPIs for those who entered from 100. The situation is similar with complex and closed to communication audiences, they are difficult to motivate, so the quantitative performance indicators are low.
At the start, we always warn the client that the first two or three months of work are testing. During this time, hypotheses are tested, the product and audience loyalty are tested. Advertising tools and content placement locations are selected that will bring the greatest effect from promotion.